Hello All:

If I am not satisfied in my relationship with God through Jesus Christ I will never be satisfied with what happens on this earth: with what I have, what I do, or who I’m with.

Transportation: As always, we are more than willing to help people line up transportation if available. Since most of our sales are through DVAuction and the health papers aren’t ready until sometime the next week, that allows us to let people know the when, where and what room is available for coming loads. If you are definitely bringing a trailer and will definitely have room, please let us know. If you purchase something online through DVAuction and are planning a trip, please let us know what room you have available, you might be able to pay for part of your trip. We look for win-win relationships, and if you can haul someone’s cattle and they can pay you something that is less than what it would cost them to do it themselves, I consider that a win-win. Please, if you have someone haul your cattle, treat them generously. If you hire someone to pull a stock trailer, it will probably cost at least $2.50/loaded mile so don’t ask someone to do it for 10 cents; I’m not referencing any Jim Thiele that I know.

Issues: Interestingly enough, in the same day we recently found out about one producer who has had overwhelming success with our cattle and another who has had some issues. When you have issues PLEASE let us know, good or bad. If they are good, we enjoy hearing it. If they are bad we want to work with you and see if we can get to a point where you are satisfied. Unfortunately, some people can’t be satisfied; I understand this. If I had bad experience after bad experience, I wouldn’t want to continue going back to the source of that experience. We aim, and pray, that the cattle you get from us will be problem free, profitable animals that you enjoy working with. Everyone realizes there will be bad eggs, and we appreciate your patience with us, but we don’t want you to experience bad egg after egg. Please communicate…and thank you so much for your patronage.

We are approaching this sale with cautious optimism. I was not optimistic for the first sale, more realistic I’d say. The majority of the bulls didn’t sell. Pre-sale we did not have the interest necessary for me to think we would sell most or all of the bulls. Last year was similar. We have sold a higher percentage of bulls each year for at least two mathematical reasons: we’ve sold more bulls each year and we’ve offered fewer bulls each year. This year we are offering about the same number of bulls as we sold last year. In addition, we clearly have more interest in our bulls. I am hopeful that we sell the majority of the bulls; we’ve never done that. I am confident that EVERYONE who needs a bull will be able to get a good to great bull at a more than reasonable price. It will not surprise me if our average is far below half of what our bulls used to bring in Pharo Cattle Company sales.

We will be adding a clean up bull we have been using to the end of our bull lineup, Lot #59.5. He is a registered black-angus bull, PCC FSR Jalapeno, and is our last PCC bull. He’s thick, small framed and has done a very good job for us for the past 4 years. Base price will be $2000.

It is looking like I will be the one calling the price on Friday. Please be longsuffering…and I hope you won’t be suffering long!

Grace to you.

Lanny Greenhalgh | Steward
[email protected] | (402) 984-6375
www.icecattle.com